Professional Lash and brow tint

Apraise

Apraise are a leading salon professional eyelash and eyebrow tinting brand. The quality of their products is at the heart of everything they do, with all their products being created and tested to the precise requirements of the salon professional.

They felt their packaging had become a bit outdated, so approached me with a clear vision for their product rebrand, wanting to crate a clean and minimal design for their lash and brown tint packaging.

It was important for Apraise to feature their ‘eyelash roundel’, logo and keep all necessary regulatory information, while simplifying their previous design to help modernise their packaging.

Each tint colour needed both a tube, and box design, with the different colours working as a set, but be clearly distinguished from each other for ease of the consumer (Apraise supplied two specific pantone tones for each colour). This was particularly important as the products are sold in a number of different countries (and therefore languages).

To learn more about Apraise, visit www.apraise.co.uk